landing page

Essential Tips to Optimize Your Site’s Landing Pages

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Landing Pages are highly crucial in any online marketing campaign. Tweaking it to the optimum level ensures the real success of the digital campaign. Landing Pages are created for fulfilling various marketing goals. Some of them include Product Sales Copy, Collecting Leads, Generating Opt-Ins, etc. Primarily, Landing Page is the first page that a visitor … Read more

Important Analytics Features of using Google Analytics report

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This is a guest post from Puya Turkiyan about the important Analytics features of using Google Analytics report. Audience – The most important section in my opinion of Google Analytics is the “Audience” section simply because you get to know exactly who your users are. I’ll use a restaurant example in this article to point … Read more