Advertisers prefer Instagram to Twitter for Social Media Ad Campaigns

According to a recent Survey, Advertising Agencies and their Clients are more interested in running digital marketing campaigns on Instagram rather than on Twitter. The 140 character social networking site – Twitter, has always been one of the strongest and best channels of social media for advertising and promotional purposes. It looks like there could … Read more

10 Quick Tips to Improve Your Customer Care Service on Twitter

Twitter seems to have gained quite the popularity and is now being used as a medium by companies and organizations for customer support. It seems to be quite a desirable alternative to calling or even sending an email to the customer care support team. Have you ever been kept on hold waiting for someone from … Read more

Instagram Analytics will provide in-depth Insights to Business Profiles

New Instagram Analytics has started showing up for some Instagram Business Profiles. Once Instagram Insights goes live across all social accounts it will be easier to view the user data. As we all know, Social media has become a viable platform for digital marketing. It seems like the developers of Instagram have realized how popular … Read more

Twitter reports 255 mln Users Growth + $250 mln Revenue 1st Quarter

Twitter Inc led by its Chief Executive – Dick Costolo, has reported a significant rise in Twitter’s User count. Along with their $250 million in Revenue, Twitter reported to have generated a growth of about 255 million users in their 1st Quarter results. Twitter’s power-pack revenue seems to have been generated from their recently introduced … Read more

5 Tips To Use Pinterest Effectively To Promote Your Local Business

Here’s a problem: you’ve got your local business up and running and you need more people come to your local business in order for you to make more money. You already use Facebook and Twitter, and you even have your own website to promote your local business. Additionally, you have spread your flyers and brochures … Read more

Using Instagram as Effective Marketing Tool to Boost Your Brand Awareness

Instagram, which is getting popular day by day, is an online photo and video-sharing and social networking service that lets its users to snap photos and videos, utilize digital filters to them and share them with their friends through a number of social networking services including, Facebook, Twitter, Flickr, etc. Not only the social media … Read more

How to Use Facebook Places in Your PR Campaign

With the introduction of Facebook’s graph search, ostensibly more and more people will be using Facebook as a search engine. Who knows yet if this will rival Google, but you can bet that if you own a business that you’ll eventually show up in Facebook’s search. So make sure you’re optimized! Set Up Your Location … Read more

5 Marketing Techniques For Maximizing Traffic On Facebook Page

It takes a while to build a following on Facebook or on any other social networking site, as success does not come overnight. However, there are some techniques following whom you can speed up the process. Applying these marketing strategies is sure to bring the desired results to your Facebook page, which in turn will … Read more

Top Twitter Marketing Tips You Should Avoid For Your Business

The social media can be a boon or a bane for your business. There is no question on how social media can boost your business performance and marketing but how you use them can mark the difference. Twitter is one of the most common social media platforms that are used by online marketers to generate … Read more